Got Little Break

Marketing Research Exam is just over ... 2 more papers to go, so got a little time...

Management Control system and Business Strategy papers were easy and I did well ... Hope I don't miss out in One words this time! Consumer Behavior was little tough.... done ok.

I was preparing for Marketing Research well ... With ref. Books after a long time ... Then the paper was really tough! Case was very difficult to Handle ... We had 50 marks problems. I did ok ... Nothing special

ICFAI Exam Strategy:

We have break up of

Part A: 30 - one word
Part B: 40 - Theory/ Problems and
Part C: 10 - applied theory/problem and 20 - CASE.

So people who make last minute preparation come and concentrate on Part A and Part C. People who are well prepared will do well in Part B, and then they miss out CASE as they spend too much time in Part B. So it makes little smart work to prepare and present. There are some people who get Good marks with little preparation. But what's a point in Marks without Knowledge...

But if the Question Paper has theory for 10 marks in Part C and The Case is oriented towards some specific topic or Concept - as today ... Many will suffer.

Planning to do better ... Interesting papers ahead - Marketing communication strategy and Service marketing. Then - one week holiday: Free from Office and college ... Freak out ... Lots of new movies to see ... ohooi.